Aarki Retention Radar 2025
-3.png?width=800&height=600&name=1%20(2)-3.png "1 (2)-3")
In 2024, consumer app spending surged to $127 billion, yet global app downloads declined by 2.3%.
With acquisition costs rising and user behaviors shifting, retention is now the #1 growth driver.
WHAT'S INSIDE
Introducing the App Stickiness Index
The App Stickiness Index gauges user activity across gaming and non-gaming app categories–revealing insights behind the nature of app usage.
WHAT'S INSIDE
Synthesized Cohorts: The Key to Targeting High-Value Users
User behavior doesn’t exist in silos—they switch between apps based on their needs and habits. Synthesized Cohorts identify clusters of engagement, helping marketers:
-
Understand cross-app behaviors
-
Pinpoint high-value users
-
Deliver relevant ad experiences that encourage users to return
By tapping into Synthesized Cohorts, you can make your app indispensable in users’ daily routines.
.png?width=2500&height=2500&name=Untitled%20design%20(20).png "Untitled design (20)")
Maximize Retention. Maximize Growth.
With user acquisition costs rising and downloads slowing, your next big win is retention.
Aarki Retention Radar 2025 gives you the insights, benchmarks, and AI-driven strategies to turn retention into your growth multiplier.